When e-commerce major Flipkart decided to hold a press conference last week to announce its biggest fund-raising, the event added an additional air of mystery around the company. Co-founders Sachin Bansal and Binny Bansal were for the first time addressing the media ever since the online retailer, best known for selling discounted books, went live in 2007. What's the deal, people tracking the sector asked. Some even tried to guess if the announcement had any links with the entry of American online retailer Amazon into India recently. After all, talk of Amazon buying into Flipkart has been doing the rounds for long, although the two Bansals have denied it many times before.
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I have been a regular customer of Flipkart. I have been consistently admired Flipkarts delivery service and their commitment to customers. Any thing that strengthens their hands is welcome.
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